Etsy Mobile App Has New Augmented Reality Feature

Etsy IOS app showing augmented reality feature

Etsy launched a new augmented reality feature on its IOS mobile app that enables buyers to visualize items like photography, paintings, and prints as if they were hanging in their own homes or office. One of the major challenges when purchasing art-style products online is trying to visualize how they may look and fit with […]

Etsy Owned Music Gear Marketplace Reverb to Offset 100% of Shipping Emissions

Guitar with green headphones

With consumers increasingly reliant on ecommerce deliveries, Etsy is broadening its sustainability efforts to include music gear marketplace Reverb, the company’s most recent acquisition, in its carbon-offset initiative. Etsy will now offset 100% of shipping emissions for every item purchased on Reverb by investing in environmental projects, including those that conserve hardwoods traditionally used to […]

Etsy Launches Always Open Campaign Highlighting Its Unique Seller Community

Etsy Always Open

Etsy launches a new advertising campaign, “Always Open,” telling the story of how Etsy brings joy to the every day, through the lens of its seller community. These TV spots follow on the heels of Etsy’s of its most recent branding #StandWithSmall campaign, which reminds buyers when shopping on Etsy, customers are supporting a small […]

Etsy Sees Huge Interest For Fabric Face Masks After CDC Recommendation

Etsy Seller Moments2rememberArt Fabric Face Masks

Late last week, the CDC updated its guidelines/recommendations suggesting everyone to wear protective masks. “CDC recommends wearing cloth face coverings in public settings where other social distancing measures are difficult to maintain (e.g., grocery stores and pharmacies), especially in areas of significant community-based transmission.”   CDC Statement With an acute shortage of surgical and medical […]

Etsy Unveils #StandWithSmall Campaign – Waives Ad Fees and Offers Payment Flexibility

Young Woman Painting

The economic impact of the coronavirus (COVID-19) health crisis has been felt tremendously among small- and micro-businesses that had to close retail stores or saw online sales evaporate as consumers went on buying binges for household and food items. While many online sellers in non-high-demand categories experienced significant sales drops, Etsy sellers probably took an […]

Shiptheory Expands Integrations – Adds Etsy and Squarespace

Shiptheory Etsy Squarespace

Web-based automated shipping software Shiptheory has added two new integrations with Etsy and Squarespace. The multi-channel platform now has a total of 14 app integrations with leading ecommerce platforms and marketplaces. Retailers who use Etsy and Squarespace will now be able to connect their stores to Shiptheory to ship products with a choice of 38 […]

Will Online and Marketplace Sales During COVID-19 Crisis Lead to Huge Return Requests?

Frustrate entrepreneur small business owner

As the COVID-19 pandemic emergency became more real for people, products flew off retailer shelves creating immediate shortages of many household items that couldn’t be resupplied from warehouse inventory. Never before has toilet paper been so popular that finding a few rolls is like finding gold and social media became flooded with toilet paper memes […]

Etsy CEO Josh Silverman Assures Sellers in Letter – Etsy is Here For You

Etsy is here for you

Etsy CEO Josh Silverman sent out an email today to Etsy Sellers assuring them that Etsy will be here and is working with them to manage through this crisis. We are all going through very trying times. As Etsy’s CEO, I’m acutely aware of the important role we play in the lives of our entire […]

Etsy Q4 & FY19 Earnings Rock – Plus Highlights From Earnings Call

Etsy

On Wednesday, Etsy released its 2019 fourth-quarter earnings that resoundingly beat Wall Street estimates. The stock jumped 13 percent in after-hours trading on the news. Etsy revenue in Q4 topped $269.9 million, up 35 percent year-over-year. Earnings per share of $.25 cents crushed analysts’ anticipated earnings of $.16 per share. GMS (Gross Merchandise Sales) was […]

Selling on Etsy Just Became More Expensive for Some Sellers

Etsy

This morning, Etsy announced a new advertising service called Offsite Ads, which forces many sellers to participate without an option to opt out. Etsy will pay the advertising costs to promote listings on multiple internet platforms such as Google, Facebook, Instagram, Pinterest, and Bing. When a shopper clicks on an online offsite ad featuring a […]