How to Improve Your Ecommerce Project Using Google AdWords

Google Search

There are lots to be said about Google AdWords. Some entrepreneurs decide to abandon it altogether and focus on entirely different prospects. However, Google Ads can be extremely useful, especially for those who do not have a budget for SEO or hiring influencers. On top of that, you can also make use of a free […]

ActiveCampaign opens office in Dublin Ireland to serve European market

ActiveCampaign Dublin Ireland Opening

ActiveCampaign is opening an office in Dublin, Ireland, establishing a headquarters for the company in Europe. This new office will support its growing customer base on the continent. The company expects its Dublin presence to expand to over 200 employees. Initial hires will focus on support, sales, customer success, and marketing. Since ActiveCampaign announced its […]

ShippingEasy launches agency program for project-based agencies

ShippingEasy Agency Program

ShippingEasy has launched an Agency Program to help small-business merchants compete and succeed in the ecommerce space. Aimed to benefit project-based agencies, such as advertising agencies, designers, and others with an ecommerce and technology focus, the Agency Program allows agencies to refer ShippingEasy’s shipping, inventory, and customer marketing solutions to their current customers. Successful referrals […]

ActiveCampaign is now available for Salesforce Essentials

ActiveCampaign and Salesforce

ActiveCampaign launches a new integration on the Salesforce AppExchange, empowering businesses to connect with their customers, partners, and employees in new ways. By connecting ActiveCampaign and Salesforce, businesses can align and automate marketing and sales teams while improving customer experiences at scale. When businesses connect Salesforce and ActiveCampaign, they can leverage the information they know […]

Shopify Chat is newest communications feature for Shopify merchants

Shopify Chat

Shopify launches Shopify Chat, a new feature that allows merchants to chat with customers while visiting their webstore. The new real-time chat feature is fully integrated into Shopify and builds on Shopify Ping, their mobile app that centralized customer communications along with automated marketing workflows. Shopify merchants can enable Shopify Chat easily and quickly inside […]

4 benefits of having a blog for your business

Blogging

There are lots of different benefits that blogging provides a business. The reality is, every business has lots of different ways to reach their customers, and a blog is another way to personalize content to reach customers and develop loyalty to your brand. The key for a successful blog is to have great writing along […]

Learn email marketing with ShippingEasy’s new free educational series

ShippingEasy educational email marketing series

ShippingEasy has launched a FREE seven-part educational series ecommerce sellers of all sizes can use to become an expert email marketer in just one week. They designed the series to educate ecommerce sellers on how to generate more revenue and drive traffic back to their website. The series covers: Learn the best practices in email […]

The Ecommerce Guide to Writing SEO Friendly Content

SEO Friendly Content

Content marketing can achieve many things, to say the least. From building brand awareness to getting more targeted leads and boosting sales, this method has proven to be effective. Moreover, businesses that engage in content marketing are the ones who keep up with the competition, because more and more companies resort to such a strategy. […]

iContact Launches Email Marketing Partner Program

icontact email marketing

iContact has recently announced the launch of its new email marketing partner program.  The program is designed to reward individuals and organizations for referring iContact’s email marketing services to their network of business partners and the wider marketing community. The partner program pays a 25% commission on any revenue generated for a period of up […]