BigCommerce announced they have named Swell a BigCommerce Certified Technology Partner. To gain this distinction, a partner must offer BigCommerce clients best-in-class technology, value, and superior customer service.
Who is Swell?
The Boston, MA company states it can deliver either one of 10+ pre-built “actions”, referrals, email submissions, or design something completely unique for their clients.
The pre-built actions include:
- Writing Product Reviews (for Yotpo users)
- Spending More with Your Business (Spend $X, Get $Y)
- Making More Purchases with Your Business (Make X Purchases, Get $Y)
- Sharing targeted links on Facebook
- Referring others to your store
- Creating a store account
- Interacting with you on social media (following you on Twitter, visiting your Facebook Page, tweeting or retweeting posts about your business, etc.)
With an easy to manage interface and an industry proven track record, the average eCommerce businesses using the Swell platform may earn $9 for every $1 invested in the program.
You can even create a Rewards Page from scratch to fit your site’s style and design or pick one of five pre-built options.
“We are thrilled to partner with BigCommerce and to offer our incentive marketing solutions to BigCommerce merchants. We offer programs that allow for merchants of all sizes to take advantage of our highly customizable platform and drive increased revenue and customer engagement.”
Josh Enzer, CEO, at Swell
The company offers an obligation free demo so that potential clients can see if Swell can work for them.
Or for those who want to give it a go, there is a Free plan which includes up to 100 orders/month with an unlimited number of customers.
While plans for merchants that have up to 3,500 orders/month can cost $699/month, if your businesses can benefit from incentive-based recurring customers, that may be worth the cost of admission.
Other plans start at $29/month and $249/month.
Rewards Programs can be a Great Marketing and Retention Tool
It doesn’t take a genius to figure out that rewards programs work. From the top premier Airline points programs to a local sub shop that offers a free sub after so many purchases, there are found at businesses of all sizes.
The key to a successful rewards program is that you sell products that need to be purchased over and over again. Higher ticket item businesses would normally not be a good fit, as purchases are spread out too far apart.
But fashion, accessories, tech accessories, or any consumable may be a perfect fit.
Even if you start out today, you want to build your businesses to a higher volume of repeat businesses. A rewards program can help a startup grow faster.
Swell also adds a marketing element to their platform so that it may incentivize your customers to promote your site and products.
If you are a BigCommerce customer, we like to hear your thoughts about this new integration. Drop us a line in the comments section below.