Shopify Offers Free Webinar on How To Sell More With Shoppable Instagram Posts

Earlier this week, Shopify expanded shoppable Instagram posts to more countries, allowing more merchants to take advantage of this powerful marketing tool.

About 30 percent of Instagram users have purchased a product they first saw on their Instagram feed. The potential for eCommerce sellers to drive more business is tremendous.

Also, about 80 percent of Instagram users follow a business and over half a billion users browse the app every day. These metrics just confirm the importance of Instagram to eCommerce.

There cannot be any doubt that Instagram is becoming one of the most important marketing tools for small businesses eCommerce retailers. This is especially true for fashion, style, and other product categories that rely on images to improve conversion.

In the approximately 30 minute long presentation, Shopify will discuss the following topics:

  • What Instagram product tagging is and how it works.
  • How to set up the new Shopping on Instagram channel in your Shopify store.
  • What post types work best with product tagging.
  • Actionable strategies to help you improve your reach and sell more on Instagram.

After the presentation, the company will hold a Q&A session with participants to answer questions about selling on Instagram.

The webinar will be held on Thursday, April 5, 2018, at 2:00 pm Eastern Time. You can use this tool to check what time this event takes place in your time zone.

To sign up, click on this link that will take you directly to the Shopify sign up page for the webinar. Even if you can’t make the live presentation, Shopify suggests you sign up anyway as you will receive a link to the replay after the webinar ends.

Are you a Shopify merchant? We would love to hear your thoughts about the new Instagram integration. Head over to our Facebook Discussion Group or use the comments section below.

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