Etsy Testing New, Local Browsing Experience for Shoppers in The UK

Etsy makes public experiments of new features or options it is testing on its platform. In most cases only a few buyers or sellers will see these tests.

Whenever we learn of a new test, we will publish it on our site. You can also check all current tests by following this link.

When a test has concluded, we will update the title of the post as [Closed], meaning the test has ended.

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Test Details

Test Name: Testing a new, local browsing experience for shoppers in the United Kingdom (UK)

What Etsy is Testing: Etsy is testing a new browsing experience in which UK shoppers will see more items from UK shops appearing in their search results.

Goal: To make it easier for shoppers to find local items they’re interested in.

Audience: A percentage of shoppers located in the UK

Start Date: December 2018

Our Take: A little strange to run such a test this far into the holiday season. But if it helps to narrow the focus to show more UK based products to UK shoppers, then it seems like a good idea that can help UK sellers.

We would love to hear your feedback on this test. Please use the comments section below or head over to our Facebook Group for Small Business Sellers and interact with other small business owners.

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