Etsy Mobile App Has New Augmented Reality Feature
Etsy launched a new augmented reality feature on its IOS mobile app that enables buyers to visualize items like photography, paintings, and prints as if they were hanging in their own homes or office. One of the major challenges when purchasing art-style products online is trying to visualize how they may look and fit with […]
Etsy Owned Music Gear Marketplace Reverb to Offset 100% of Shipping Emissions
With consumers increasingly reliant on ecommerce deliveries, Etsy is broadening its sustainability efforts to include music gear marketplace Reverb, the company’s most recent acquisition, in its carbon-offset initiative. Etsy will now offset 100% of shipping emissions for every item purchased on Reverb by investing in environmental projects, including those that conserve hardwoods traditionally used to […]
Etsy Launches Always Open Campaign Highlighting Its Unique Seller Community
Etsy launches a new advertising campaign, “Always Open,” telling the story of how Etsy brings joy to the every day, through the lens of its seller community. These TV spots follow on the heels of Etsy’s of its most recent branding #StandWithSmall campaign, which reminds buyers when shopping on Etsy, customers are supporting a small […]
Etsy Sees Huge Interest For Fabric Face Masks After CDC Recommendation
Late last week, the CDC updated its guidelines/recommendations suggesting everyone to wear protective masks. “CDC recommends wearing cloth face coverings in public settings where other social distancing measures are difficult to maintain (e.g., grocery stores and pharmacies), especially in areas of significant community-based transmission.” CDC Statement With an acute shortage of surgical and medical […]
Etsy Unveils #StandWithSmall Campaign – Waives Ad Fees and Offers Payment Flexibility
The economic impact of the coronavirus (COVID-19) health crisis has been felt tremendously among small- and micro-businesses that had to close retail stores or saw online sales evaporate as consumers went on buying binges for household and food items. While many online sellers in non-high-demand categories experienced significant sales drops, Etsy sellers probably took an […]
Etsy CEO Josh Silverman Assures Sellers in Letter – Etsy is Here For You
Etsy CEO Josh Silverman sent out an email today to Etsy Sellers assuring them that Etsy will be here and is working with them to manage through this crisis. We are all going through very trying times. As Etsy’s CEO, I’m acutely aware of the important role we play in the lives of our entire […]
Etsy Q4 & FY19 Earnings Rock – Plus Highlights From Earnings Call
On Wednesday, Etsy released its 2019 fourth-quarter earnings that resoundingly beat Wall Street estimates. The stock jumped 13 percent in after-hours trading on the news. Etsy revenue in Q4 topped $269.9 million, up 35 percent year-over-year. Earnings per share of $.25 cents crushed analysts’ anticipated earnings of $.16 per share. GMS (Gross Merchandise Sales) was […]
Selling on Etsy Just Became More Expensive for Some Sellers
This morning, Etsy announced a new advertising service called Offsite Ads, which forces many sellers to participate without an option to opt out. Etsy will pay the advertising costs to promote listings on multiple internet platforms such as Google, Facebook, Instagram, Pinterest, and Bing. When a shopper clicks on an online offsite ad featuring a […]
Etsy Spring 2020 HQ Visit Contest is Now Open – Sellers Can Win a Free Trip to NYC
Etsy is running a new contest for sellers to win a free trip to visit the Etsy HQ in Brooklyn, New York. The contest is open to eligible sellers in the U.S., the U.K., and Canada (excluding Quebec). To enter the contest, sellers need to share a photo or video on Instagram telling the Etsy […]
Etsy Held a Community Forum Q&A With a Tax Expert From Intuit
Last week Etsy held a community forum Q&A with a Tax expert from Intuit that answered tax questions from Etsy sellers. Many of the questions involved sales tax, but there were also questions on how to get the necessary information from Etsy to properly account for revenues and expenses incurred on the marketplace. Some sellers […]