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Analytics

Companies’ Rate of Response on social media Affects Their Brand

Sprout Social conducted a study to further understand the disengagement between customer expectations and brand realities and what part that gap plays in three...

Is Snapchat Adding eCommerce with Paypal?

MightySignal, a blog about mobile eCommerce, posted they found the PayPal SDK in the latest version of Snapchat's Android and iOS apps. IS SNAPCHAT FINALLY GETTING...

Amazon Hiring Social Media influencers

Social media influencers are becoming the new "opt-in" mailing list for major brands. If you asked people on the street who is the most famous...

Twitter to start selling video ads on Periscope

Twitter announced they are launching pre-roll ads on Periscope for select group of advertisers. These ads will be shown prior to publishers' content on...

Augmented Reality and Messenger highlight opening Facebook F8 keynote speeches

At today's Facebook F8 developer conference, Facebook CEO Mark Zuckerberg laid out the company's plans for the next few years in his keynote speech. Much...

Social Media Darling Snapchat IPO Rockets to $24.48 Per Share on...

Snap, Inc, the company behind the popular Snapchat app went public today and gained nearly 44% in stock value on its first day of...

Facebook native video is crushing the competition

When one thinks of internet video, the first site that comes to mind is YouTube. Many online retailers have used YouTube for years to...

Etsy Launches New Tool for Sellers to Quickly Share Products on...

Etsy launched a new tool for Etsy sellers that will make it a lot easier to share listings on Facebook, Instagram, Twitter, and Pinterest....

Social Media lessons from United Airlines and Pepsi for SMBs

social media is a great tool for marketing your products and services. But the last two weeks showed again that business owners must...

Facebook Reigns Supreme for social media eCommerce Attribution

Small business eCommerce owners often struggle to figure out where to place their marketing Dollars. Social media has proven to be a success for...